3 Silver: Axeptio

Consent that respects people, privacy and performance.

Axeptio is an international SaaS consent management platform, or CMP, helping brands and publishers collect and manage visitor consent while staying aligned with global data privacy regulations including GDPR, Law 25, nFADP, CCPA and IAB standards.

What makes Axeptio especially relevant for the MeasureCamp community is the balance between compliance, user experience and marketing performance. Consent is not only a legal requirement. It is also part of the customer journey, the data strategy and the trust relationship between a brand and its visitors.

Why this matters for the MeasureCamp community

• Consent is part of measurement quality: analytics and marketing teams need to understand not only what data is collected, but also when, why and under which consent conditions it is collected.
• Privacy and performance must work together. The CMP is your business’s primary lever. Axeptio integrates seamlessly into the user experience, maximizing your consent rates to optimize the ROI of your campaigns.
• Better user experience creates better trust: Axeptio’s highly customizable consent solutions help companies design consent experiences that feel natural rather than disruptive.
• Relevant for modern data teams: consent management connects directly with analytics, advertising, CRO, privacy, governance, data quality and marketing technology decisions.

A CMP built for real-world brands

More than 200,000 websites rely on Axeptio to collect and manage visitor consent. Its solutions support a high level of customization, including immersive formats such as video, and are designed to adapt to branding, acquisition and data strategies.

For MeasureCamp Spain attendees working with consent, privacy, analytics implementation or marketing performance, Axeptio brings an important perspective: compliance can be serious without making the user experience feel heavy.

Connect with Axeptio