Saturday 24 Oct, 2026
Starting at 09:00amTalent Garden
Calle Juan de Mariana 15, 28045 Madrid, SpainHow to run a session at MeasureCamp Spain Madrid 2026
MeasureCamp Spain Madrid 2026 is an unconference. This means there is no fixed speaker agenda before the event. At the start of the day, the Session Board is blank, and the programme is created live by the people in the room.
Anyone can run a session at MeasureCamp. Your session can be a presentation, a practical workshop, an open discussion, a case study, a problem-solving conversation, a brainstorm or even a game show. If your topic creates value for the digital analytics, data, martech, CRO, privacy, AI or measurement community, it belongs at MeasureCamp.
Preparing a session or a short presentation before the event is a great idea. It helps you explain your topic clearly, write a better session card and make it easier for attendees to understand why they should join your room.
But spontaneous ideas are welcome too. You might wake up on 24 October, walk to Talent Garden Madrid and suddenly remember a question you discussed with colleagues at the office the day before. Or you may have one practical problem you are trying to solve and want to ask the MeasureCamp Spain community for help, ideas and honest feedback.
MeasureCamp is exactly the place for that. You do not need to arrive with a polished keynote. A useful question, a real challenge, a practical case, a failed experiment or an open discussion can become a valuable session.
How the MeasureCamp Session Board works
When the Session Board opens, attendees claim a 30-minute time slot and a room by adding their session card to the board. There can be up to six sessions happening at the same time, so clear titles and readable session cards help people quickly choose the conversations most relevant to them.
Some of our sponsors are also preparing special prizes for session leaders and speakers. It is another small reason to share your idea, contribute to the community and help make MeasureCamp Spain Madrid 2026 more useful for everyone in the room.
What to write on your MeasureCamp session card
The MeasureCamp session card template includes space for your session title, session description and your name. There is also space for tags that help attendees understand the level, format, focus and language of your session.
The tag options are:
Beginner, intermediate or advanced
Workshop, presentation or discussion
Technical, analytical or business
English, Spanish or another language suitable for the people joining the room
Session topic ideas for MeasureCamp Spain Madrid 2026
Not sure what to talk about? Think about the questions people in analytics, marketing, product, data and privacy teams are trying to solve right now.
- AI in digital analytics, reporting, forecasting and data workflows
- AI visibility, GEO and how brands appear in AI-generated answers
- GA4, Google Tag Manager and server-side tagging
- Consent Mode, CMP implementation, privacy and GDPR
- Cookie loss, cookieless analytics and privacy-first measurement
- Attribution, incrementality, MMM and marketing effectiveness
- CRO, experimentation, A/B testing and product analytics
- Dashboards, BI, Looker Studio, Power BI and data storytelling
- Data quality, tracking governance and broken measurement setups
- First-party data, customer journeys and activation
- Real cases, mistakes, lessons learned and problems you want help solving
Your session does not need to answer everything. Sometimes the best MeasureCamp sessions start with one honest question: “Has anyone else had this problem, and how did you solve it?”
Prepare your session before MeasureCamp Spain
Before MeasureCamp Spain Madrid 2026, you can download and print a session card so you can prepare your idea in advance. Write clearly and use large letters, because your card needs to be readable from the back of a crowd.
Use a marker, not a pen. If your handwriting is difficult to read, ask a friend to help you write the card.
Once your session card is ready, you can take a photo and share it on social media before the event. This is a good way to ask for feedback, check whether your tags are clear and help other attendees discover your topic before the Session Board opens.
Bring your completed session card with you to MeasureCamp Spain Madrid 2026 so you can add it to the Session Board as soon as it opens.
Download your session card as PDF
Want to prepare your session card before MeasureCamp? Download the PDF, fill it in beforehand and bring it with you on the day.
Click here to download the session card
